Broo has secured registered trademarks for the Broo Premium Lager and Australia Draught Beer brands in Australia and internationally. Broo is also currently assessing sites to build a brewing facility in Australia to expand production and reduce overhead costs.
The company is looking to raise up to $15 million via the IPO and will use those funds to:
- Provide further funding to increase the production, distribution and sale of Broo Premium Lager and Australia Draught Beer in the Australian market;
- actively seek out opportunities to acquire or lease plant and equipment to establish its own brewing facility operations in Australia;
- Facilitate expansion into the Chinese beer market; and
- Undertake research and development activities to further develop the Company’s range of products.